How to Get Your Blog Post Seen by More People on Google
Optimize Your Post Title for What People Search
Find the right keyword: Think about what you’d type into Google if you were looking for your post’s content. For example, if you’re writing about best coffee shops in Lisbon, don’t just use that—check if people search for “cozy coffee shops in Lisbon” or “Lisbon coffee shops with outdoor seating” (tools like Ubersuggest or Google’s Keyword Planner can help, but even just typing in Google and seeing the autocomplete suggestions works). I once changed a post title from “10 Lisbon Coffee Spots” to “10 Cozy Lisbon Coffee Shops With Outdoor Seating” and saw clicks go up by 60% in two weeks.
Put keyword early: Google pays more attention to the first few words in your title. So if your keyword is “cozy Lisbon coffee shops”, put it at the start: “Cozy Lisbon Coffee Shops: 10 Spots You’ll Love”. This helps Google quickly understand what your post is about, and readers are more likely to click because they see the exact phrase they searched for first.
Keep it under 60 chars: Titles longer than 60 characters often get cut off in Google search results. You can use a tool like Moz’s Title Tag Preview to check, but even just counting manually works. For example, “10 Cozy Lisbon Coffee Shops With Outdoor Seating” is 48 characters—perfect. If your title is too long, trim fluff words like “amazing” or “incredible” that don’t add search value.
Add Internal Links to Keep Readers Engaged
Link to relevant old posts: When you write a new post, link to 2-3 older posts that are related. For example, if your new post is about cozy Lisbon coffee shops, link to an old post about “Lisbon’s best breakfast spots” or “how to spend a day in Alfama”. This tells Google your content is connected and authoritative, and keeps readers on your site longer (a positive signal for Google). I did this for my friend’s blog—every new post had 3 internal links, and his average time on page went from 1 minute to 3 minutes in a month.
Use descriptive anchor text: Don’t use “click here” as link text—instead, use words that describe the linked post. For example, instead of “click here to read my Lisbon breakfast post”, use “read my guide to Lisbon’s best breakfast spots”. This helps Google understand the linked page’s topic, boosting both pages’ SEO. I once changed all my “click here” links to descriptive text and saw a 25% increase in internal link clicks.
Don’t overdo it: Aim for 1-2 internal links per 500 words. Too many links make your post look spammy and distract readers. I made this mistake early on—added 10 links to a 1000-word post, and bounce rate went up. Once I cut it to 3, bounce rate dropped and time on page increased.
Make Google Notice Your Website Without Spending Money
Submit Your Site to Google Search Console
Sign up for free: Google Search Console is a free tool that monitors your site’s Google performance. Sign up with your Google account, then verify your site (add a code to your header or use Google Analytics). I signed up my friend’s blog—within a week, we saw which keywords his site ranked for (even page 5) and which pages had errors.
Submit your sitemap: A sitemap lists all your site’s pages. For WordPress, use Yoast SEO or Rank Math to get your sitemap URL (like yoursite.com/sitemap_index.xml). Submit it to Search Console—this tells Google to index more of your site. We found 5 broken links on my friend’s blog; fixing them got those pages indexed again, increasing traffic by15%.
Fix crawl errors: Search Console shows broken links or blocked pages. Fixing these helps Google index more of your site. For example, we fixed 5 broken links—those pages were indexed again, and traffic went up by15%.
Get Backlinks From Relevant Websites
Reach out to niche bloggers: Find bloggers in your niche (like travel bloggers for a travel site) and email them: “I loved your post about ‘best beaches in Thailand’—I wrote a post about ‘how to get to those beaches on a budget’ your readers might like. Would you link to it?” My friend sent10 emails, got3 backlinks, and domain authority increased by5 points in a month.
Comment on niche blogs: Leave thoughtful comments on other blogs. Don’t say “great post!”—add value: “I tried this tip in Thailand, it worked! You might like my post about X”. Most blogs let you add a site link. I left 20 comments in a week—got100 new visitors for my friend’s blog.
Share on niche forums: Use Reddit or forums like Quora to share your content when it answers a question. For example, if someone asks “How to budget for Thailand?”, share your post with: “Here’s my post covering this—hope it helps!”. This gets backlinks and targeted traffic.
Turn Your Old Blog Posts Into Traffic Magnets
Update Old Posts With New Info
Add fresh data: If your post about “best budget hotels in Bali” is 2 years old, add new prices or hotels. I updated my friend’s 2-year-old post with 3 new hotels—traffic to that post doubled in two weeks.
Optimize for new keywords: Use Google Search Console to find new keywords your post ranks for. For example, my friend’s post about “Bali budget hotels” ranked for “Bali hotels with free breakfast”—we added that phrase to the title and content, and it started ranking on page
Repurpose Posts Into Different Formats
Make a YouTube short: Turn a post like “5 Bali hiking trails” into a 60-second video showing trail highlights. Link back to your post in the video description—this drives YouTube traffic to your blog. My friend made 5 shorts—got 500 new visitors from YouTube.
Create an infographic: Use Canva to turn a post about “budget travel tips” into an infographic. Share it on Pinterest—link back to your post. Infographics get shared a lot, driving more traffic and backlinks.
Get Google to Love Your Content in 30 Minutes Per Post
Optimize Your Content for Readability
Use short paragraphs: Keep paragraphs under 3 lines—readers scan content. Long paragraphs look intimidating. I changed my friend’s 10-line paragraphs to 2-3 lines—time on page increased by 20%.
Add subheadings: Break content into sections with subheadings. For example, a post about “Bali travel tips” can have subheadings like “Getting Around Bali” or “Budget Food Spots”. This helps readers find what they want, and Google understands your content structure better.
Add High-Quality Images
Use original images: Stock photos are okay, but original photos (like your own travel shots) perform better. Google likes unique content, and readers stay longer when they see real images. My friend started using his own photos—bounce rate dropped by10%.
Optimize image alt text: Add alt text to images that includes your keyword. For example, if your image is of a coffee shop in Lisbon, alt text could be “cozy coffee shop in Lisbon with outdoor seating”. This helps Google understand the image, and boosts your chances of ranking in image search.
Rank Higher for Words People Actually Search For
Use Long-Tail Keywords
Find long-tail keywords: Long-tail keywords are phrases like “how to get from Lisbon airport to city center” (more specific than “Lisbon airport”). People who search these are more likely to click and convert. I used Ubersuggest to find long-tail keywords for my friend’s blog—traffic from these keywords increased by30%.
Include keywords in content: Add your long-tail keyword 2-3 times in your post (naturally). Don’t stuff—if it feels forced, change it. For example, instead of repeating “cozy Lisbon coffee shops” 10 times, use variations like “Lisbon’s cozy coffee spots” or “outdoor coffee shops in Lisbon”.
Use Google Autocomplete for Ideas
Type keywords in Google: Type your main keyword (like “Lisbon coffee shops”) into Google—autocomplete shows phrases like “Lisbon coffee shops with free wifi” or “Lisbon coffee shops open late”. These are real search terms—add them to your post to rank higher. My friend added “open late” to his coffee shop post—got 200 new visitors from that phrase.
Check related searches: At the bottom of Google results, you’ll see “People also ask” and “Related searches”. These are great keyword ideas. For example, related searches for “Lisbon coffee shops” include “best specialty coffee Lisbon”—add that to your post to cover more search terms.
WhatsApp Web FAQs
Q: How can WhatsApp Web help with my blog’s Google SEO? A: WhatsApp Web indirectly boosts your Google SEO by helping you amplify content reach and engage your audience. For example, if you have a group of 500 travel followers, use WhatsApp Web to share your updated blog post with a personal note like "I just added 3 new Bali hiking trails—check them out!". This drives more traffic to your blog, which Google sees as a sign of valuable content (boosting rankings). Also, if your contacts share your link further, it increases organic traffic and backlinks. Additionally, WhatsApp Web lets you engage with readers in real time—if someone asks about a detail in your post, respond quickly to build loyalty, which leads to repeat visits (another positive signal for Google). While WhatsApp Web isn’t a direct SEO tool, it’s a convenient way to grow your audience and improve user engagement metrics that matter to Google.
Q: Is using WhatsApp Web to share my blog posts considered spam by Google? A: No—if you share with an engaged audience who opted in to receive your updates. Google penalizes manipulative practices like spamming random groups or contacts with irrelevant links, but sharing your content with friends, loyal readers, or niche groups who care about your topic is legitimate. For example, sharing your travel post in a WhatsApp group for travel enthusiasts is fine—they want your content. But sending links to random groups (like a cooking group for a travel post) is spammy and can lead to high bounce rates (hurting rankings). So the key is to share with people who are interested in your niche—WhatsApp Web just makes it easier to do this efficiently.
Q: Can WhatsApp Web help me get feedback to improve my blog’s SEO? A: Absolutely! Use WhatsApp Web to share draft posts with a small group of trusted followers (friends or loyal readers) and ask specific questions: "Is this title clear?" or "What other info do you want in this post?". Their feedback helps optimize your content for user experience—for example, if multiple people say your title isn’t clear, adjust it to include more keywords (helping Google understand your post). Also, asking for topic ideas helps you create content aligned with audience interests, leading to higher engagement (comments, shares, longer time on page) which boosts rankings. I once shared a draft about "Bali budget hotels" via WhatsApp Web—followers asked for nearby restaurant info. Adding that increased comments by 2x and got the post to page1 of Google for "Bali budget hotels with nearby restaurants".
If you try any of these tricks, let me know how it goes in the comments—curious to see what works for you! And if you have other SEO questions, feel free to ask—I’ll do my best to answer.
